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Moyo Sports
Moyo Sports is an athlete management agency at the heart of international track and road running. Our primary objective is to assist our athletes achieve their sporting goals and to maximise their financial capability. We have a solid footprint in athlete representation within the UK but also represent a select group of world-class talent from East Africa.
Trusted to deliver
Over the past decade we have firmly established ourselves within the close-knit world of track and field building up a global athletics network to deliver for our athletes. Many have been selected to compete at Olympic, World, Commonwealth and European Championships as well as their junior equivalents. Since our founding our values of integrity, passion and transparency have remained constant. We put our athletes first – always.
About us
Moyo Sports is an athlete management agency at the heart of international track and road running. Our primary objective is to assist athletes to achieve their sporting goals and to maximise their financial capability. Over the past decade we have firmly established ourselves within the close-knit world of track and field building up a global athletics network to deliver for our clients.
We have a solid footprint in athlete representation within the UK but also represent a select group of world-class talent from East Africa. Many of our athletes have been selected to compete at Olympic, World and European Championships as well as their junior equivalents. Since our founding our values of integrity, passion and transparency have remained constant.
Malcolm Anderson, Moyo Sports founding Director and principle Athlete Representative (AR), is accredited by the International Associations of Athletics Federations (IAAF) and is one of a select number of athletics agents who have membership of the Association of Athletics Managers (AAM).
Dewi Griffiths
Event: | Marathon |
Nationality: | GBR |
PR: | 2.09.49 |
Coach: | Kevin Evans |
Sponsor: | ASICS |
DOB: | 09/08/1991 |
Hometown: | Carmarthenshire |
Career highlights
| 11th | Commonwealth Games, Birmingham 2022 |
| 1st | Great Birmingham Run, 2022 |
| 4th | British Olympic marathon Trials, Kew Gardens 2021 |
| 16th | London Marathon, 2019 |
| 5th | Frankfurt Marathon, 2017 (debut) |
| 13th | European Cross Country Country Championships, 2018 |
| 9th | Commonwealth Half Marathon Championships, Cardiff, 2018 |
| Silver | British Half Marathon Championships, London 2019 |
| 1st | Llanelli Half Marathon 2021 |
| 3rd | Swansea Bay 10km 2021 |
| 4th | British Athletics Olympics Trials, London 2021, 2.13.42) |
| 8th | Houston Half Marathon 2019 |
| Silver | British National Championships 10,000m, 2017 |
| 5th | European Athletics Championships 10,000m, Amsterdam, 2016 |
| Team Gold | European Athletics Cross Country Championships, 2016 Chia |
| 1st | Cardiff 10km, 2018 |
| 1st | Virgin Sport London 10km, 2018 |
| 7x winner | Welsh National XC Champion |
Videos
Biography
Hailing from rural Carmarthenshire in Wales Dewi is an endurance British athlete competing on the track, road and cross country. There aren’t many athletes around who are so adept across several disciplines demonstrated through him having represented Wales more than 50 times and worn a GB vest more than 15 times.
2017 was a breakthrough year with PB’s across all endurance distances on track and road including a marathon debut in Frankfurt of 2.09.49 for 5th place overall. Off and on injuries since 2018 combined with the dearth of racing due to the Coronavirus in 2020 have meant frustrations but notable results as well. 61.44 in Houston Half in 2019, a 2.11.46 at London Marathon in the same year, 2.13. 46 at the Olympics trails at Kew Gardens in 2021.
After missing the 2014 and 2018 Commonwealth Games it was finally time for a championships and this time on home soil. Racing through the streets of Birmingham on a warm day Dewi placed 11th overall in 2.17.58.
When Dewi isn’t training, he’s working on his family’s farm. Discipline, hardwork and focus is key to his success.
Event:
Marathon
Nationality:
GBR
PR:
2.09.49
Coach:
Kevin Evans
Sponsor:
ASICS
DOB:
09/08/1991
Birthplace:
Carmarthenshire
Career highlights
| 11th | Commonwealth Games, Birmingham 2022 |
| 1st | Great Birmingham Run, 2022 |
| 4th | British Olympic marathon Trials, Kew Gardens 2021 |
| 16th | London Marathon, 2019 |
| 5th | Frankfurt Marathon, 2017 (debut) |
| 13th | European Cross Country Country Championships, 2018 |
| 9th | Commonwealth Half Marathon Championships, Cardiff, 2018 |
| Silver | British Half Marathon Championships, London 2019 |
| 1st | Llanelli Half Marathon 2021 |
| 3rd | Swansea Bay 10km 2021 |
| 4th | British Athletics Olympics Trials, London 2021, 2.13.42) |
| 8th | Houston Half Marathon 2019 |
| Silver | British National Championships 10,000m, 2017 |
| 5th | European Athletics Championships 10,000m, Amsterdam, 2016 |
| Team Gold | European Athletics Cross Country Championships, 2016 Chia |
| 1st | Cardiff 10km, 2018 |
| 1st | Virgin Sport London 10km, 2018 |
| 7x winner | Welsh National XC Champion |
Personal Bests
| Marathon | 2.09.49 |
| Half Marathon | 61.33 |
| 10km | 28.27 |
| 10,000m | 28.16.07 |
| 5000m | 13.33.60 |
| 3000m | 7.55.65 |
Videos
Sponsor
Athletes
All
Road
Track
Next Generation
UK
Services
Sponsorship negotiation
Visa, insurance and medical services
Media and brand development
Competition scheduling/negotiation
Travel and accomodation management
Finance and accounting
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Competition scheduling/negotiation
Strong and trusting relationships built over the past decade with event and meeting directors worldwide is a cornerstone to Moyo Sports ability to deliver for athletes needs. Whether Diamond League, World Challenge, European or Classic track meets to World Marathon Major Series and IAAF Gold, Silver and Bronze label races, to IAAF permit cross country events we have established a network to deliver.
Travel and accomodation management
We source and provide travel and accommodation options for our athletes in the lead up to their competitions. This is done through a strong relationship with our own reputable and established travel agent.
Finance and accounting
Every athlete should expect openness, transparency and integrity with regard to all financial matters. Although we do not specifically manage our athlete’s funds, we ensure clear and understandable breakdowns are provided and source any documentation related to areas such as foreign withholding tax issues.
Sponsorship negotiation
Maximising our athlete’s earnings through sponsorship opportunities is central to Moyo Sports work. We have built partnerships with all major shoe brands’ UK, European and International marketing departments.
Visa, insurance and medical services
Moyo Sports has relationships with several key Embassies worldwide in order to facilitate smooth visa application processes for our athletes. In particular our service centre in Addis Ababa and Nairobi provide all visa, insurance and embassy services for our athletes, as well as medical certificate requirements such as yellow fever and proof of vaccinations and assistance in obtaining P-1 USA visas.
Media and brand development
Whether they are from the UK, East Africa or elsewhere athletes have diverse and unique stories which should be understood and promoted to a wider audience. We source opportunities through TV, radio, print and online publications but increasingly produce our own content for distribution using new technology and social media.
Contact us
For more information about Moyo Sports or on our athletes please get in touch.